2025 in review: Zastavme nadváhu a obezitu
Zastavme nadváhu a obezitu organised campaigns this year for World Obesity Day and World Heart Day, promoting greater health awareness and providing diet and physical activity advice.
Zastavme nadváhu a obezitu (Let’s Stop Overweight and Obesity) is an association based in the Czech Republic, which aims to promote awareness of the benefits of a healthy lifestyle (exercise, diet, prevention), raise awareness of the risks associated with overweight and obesity, and develop an ecosystem of information, prevention and care. The association organises meetings focused on outreach, prevention, increasing quality of care, and supporting new professional, political, and financial approaches.
Read on to find out more about their activities this year!
World Obesity Day 2025 Awareness campaign
Objectives
- Reach out to the general public
- Draw attention to the growing prevalence of overweight and obesity (O&O) in the Czech population
- Highlight the risks of O&O associated with the development of other diseases
- Demonstrate how O&O can be addressed
- Motivate why and how to start a lifestyle change
Activities for participants
- Measurements on the InBody bioimpedance device
- Analysis of the results of the anthropometric data
- Measurement of waist circumference
- Diet consultation and recommendations with nutritional therapists
- Recommendations and practical demonstrations of motivating physical activities
PR on the radio
- Broadcast regionally according to the venue of the event
- Moderator's input - information about the project; invitation to the event
- Broadcasting of spots - information about the project; invitation to the event
PR in shopping centres
- Social networking
- Publication of event information including invitations and on-site promotion on the day of the event
Professional and social support
- Czech Medical Society of Jan Evangelista Purkyně, z.s., (Chairman of the Society)
- Leading medical experts with specialization (OBE, KAR, INT, DIA, ENDO)
- Regional Authority of the Pilsen Region (Governor of the Pilsen Region)
- Authority of the Liberec Region (Deputy Governor of the Liberec Region, health care)
World Heart Day (29 September)
Objectives
- Reach out to the general public
- Raise awareness of risk factors leading to heart disease
- Draw attention to high numbers of deaths from cardiovascular causes
- To highlight the increasing prevalence of overweight and obesity (O&O) in the population of the country the risks of O&O associated with the development of other diseases, including heart disease
- Demonstrate how O&O can be addressed
- Motivate why and how to start a lifestyle change
Activities
- Blood pressure measurement
- Measurements on the InBody 380 bioimpedance device
- Analysis of the results of the anthropometric data
- Measurement of waist circumference
- Diet consultation and recommendations with nutritional therapists
- Recommendations and practical demonstrations of motivating physical activities
PR on the radio
- National broadcasts
- Moderators inputs on World Heart Day (WHO) and each events
- Podcast and trailers - interview with Klaudia Hálová Karoliová
- Invitation spots - regionally by event location
Methods of biomedical anthropology in obesitology - Cooperation with Czech Society of Anthropology
Course objectives
- Principles, meaning, methods in anthropometry
- Anthropometric research in Czechoslovakia and the Czech Republic
- Anthropometric reference standards
- Functional methods in obesitology
- Methods of determination of body composition
- Methods of fat distribution assessment
- Anthropometric methods in obesitology - practical part
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