SSB Taxes - Government guidelines and policy recommendations extract

Global Action Plan for the Prevention and Control of Non-communicable Diseases 2013-2020

The Global Action Plan provides Member States, international partners and the World Health Organisation with a road map and menu of policy options which, when implemented collectively between 2013 and 2020, will contribute to progress on nine global non-communicable disease targets to be attained in 2025. The main focus of this Action Plan is on four types of non-communicable diseases which make the largest contribution to morbidity and mortality due to non-communicable diseases, and on four shared behavioural risk factors – tobacco use, unhealthy diet, physical inactivity and harmful use of alcohol.

Regarding the promotion of a healthy diet, the Plan set out three voluntary global targets, one of which regards halting the rise in diabetes and obesity. Regarding sugar-sweetened beverages, the Plan highlights the need for policies and programmes to reduce the content of sugar in food and non-alcoholic beverages as well as to consider economic tools.